Dr. Elizabeth Churchill

UX Director, Google

Elizabeth Churchill is a Director of UX at Google, the Executive Vice President of the Association of Computing Machinery, a member of the ACM's CHI Academy, and an ACM Distinguished Scientist and Distinguished Speaker. With a background in psychology, Artificial Intelligence and Cognitive Science, she draws on social, computer, engineering and data sciences to create innovative end-user applications and services. She has built research teams at Google, eBay, Yahoo, PARC and FujiXerox. Elizabeth holds a PhD from the University of Cambridge and honorary doctorates from the University of Sussex and the University of Stockholm.

Dr. Nick Fine

Lead User Researcher

Nick is a lead user experience researcher and designer with 20-years experience in Digital, both agency and client side. He was awarded his PhD in Human Computer Interaction (HCI) in 2009 from Brunel University for his work on personalisation and also holds MSc HCI from University College London (2004) and BSc Psychology (1996) from Portsmouth University. Nick’s areas of expertise are scientific UX, behavioural design, personalisation, personality psychology, conversion rate optimisation, remote user testing and transformation through user experience.

Dr. Roxana-Maria Barbu

Cognitive Data Specialist, Macadamian Technologies

Roxana is a Cognitive Data Specialist with Macadamian Technologies. She has over 10 years of research experience at the bridge between healthcare and academia. At Macadamian, she most enjoys applying her knowledge of human cognition and neuroscience to contribute to products that are not just functional, but aligned with human behaviour. This incorporation of psychology and neuroscience principles translates into retention and long-term user engagement, along with positive, long-lasting change.

Dr. Alexander Muir

Principal Researcher at Amrita University

Dr Alexander Muir is a Principal Researcher who has worked at global companies like SkyScanner, Microsoft & John Lewis. He set up the Human Centered Design Research program at Amrita University which focuses on humanitarian applications of technology. His work includes e-learning for non-literate rural women.

Dr. Susan Weinschenk

CEO and Chief Behavioural Scientist

Susan Weinschenk has a Ph.D. in Psychology and is the Chief Behavioral Scientist and the CEO at The Team W, Inc. She is a consultant to Fortune 1000 companies, start-ups, governments and non-profits. Dr. Weinschenk is the author of several books, including 100 Things Every Designer Needs to Know About People, 100 MORE Things Every Designer Needs to Know About People, and How to Get People to Do Stuff.

Dr. David Evans

Senior Manager of Customer Research, Microsoft

David Evans holds a Ph.D. in social psychology and is a Senior Manager of Customer Research at Microsoft. There he influences the design and brand strategy for Microsoft 365 and the Microsoft Graph. He teaches the psychology of UX at the University of Washington and is the author of a guide to behavioral design entitled Bottlenecks: Aligning UX Design with User Psychology published by Apress Media.

Genevieve Baijan

Principal User Researcher, Sainsburys

Genevieve Baijan holds a PhD in behavioral psychology & is a UX strategist & research specialist. She has spent over 10 years investigating peoples' needs and motivators and shaped research directions & strategy for agencies, government, corporate, education & consulting clients. Currently consulting at Sainsbury's, Genevieve applies her background in behavioural psychology, UX/CRO, analytics and research design, along with strong commercial acumen, stakeholder & project management skills to deliver great experiences.

Dr. Brian Landry

UX Leader

Brian Landry is an entrepreneurial UX leader with 15+ years of experience researching and designing innovative digital products and services for Fortune 100 companies in the retail, finance and media industries. Brian’s expertise spans design, research, and technology, which has been instrumental in developing world class experiences for Accenture, J.P. Morgan Chase and most recently, Stash where he built the Design & Research organization from the ground up. Currently Brian leads design thinking efforts to create new AI-powered product experiences at Facebook. Brian holds a Ph.D. from Georgia Institute of Technology in Human-Computer Interaction where his thesis focused on digital storytelling.

Lindsey Wallace

Design Research Manager, Adobe

Lindsey Wallace is a Design Research Manager on the Adobe Design Research and Strategy team leading a team of researchers with backgrounds in anthropology, sociology, urban, planning, disabilities studies, and computer sciences. to bring an intersectional and relationship-aware approach to strategic initiatives and product development across Adobe. We incorporate and amplify multiple perspectives within organizations, putting creative workers at the center of CC product and business strategy, and promoting the inclusion of diverse perspectives into design and research efforts within Adobe.

Real Canty, PhD

Design Researcher, Google

Real is a design researcher and tech entrepreneur with foundations in the cognitive and learning sciences leading research for privacy UX at Google. He previously led research around trust and offline risk at Airbnb, helped stand up the Design Technology group at AT&T and earned a doctorate in cognitive psychology from the University of Illinois at Chicago for his work on external representations in the design of math and science learning technologies. In practice, he leverages expertise in the areas of distributed, situated and embodied cognition to motivate the design of useful and inspiring products and services.

Dr. Kenya Oduor

Managing Director of Lean Geeks

Dr. Kenya Oduor is the Managing Director of Lean Geeks, a firm focused on evaluating, defining, and designing complex applications, products, and processes. She holds a PhD in Human Factors Psychology and has 19+ years of experience conducting user and market research, information synthesis/sensemaking, and collaborative solution design. She has hired, led, and mentored individuals in user experience, business analysis and product owner roles.

Kristen Berman

Co-founder, Irrational Labs

Kristen is the co-founder of Irrational Labs, a behavioral economics product design company, with author and professor Dan Ariely. Irrational Labs has worked with hundreds of companies to increase the health, wealth, and happiness of users. Kristen also co-founded Common Cents Lab, a Duke University initiative dedicated to improving the financial well-being for low to middle Americans. Under Kristen’s leadership, Common Cents launched over 50 experiments with companies, positively impacting tens of thousands of people. She was on the founding team of the behavioral economics group at Google, a group that touched over 26 teams across Google, and she hosted one of the top behavioral change conferences globally, StartupOnomics.